When else to experiment with your style, if not in your youth?! Teenagers and young people spend a lot of time on clothes, because for them it is the main tool of self-expression. At a certain age, a person is overcome by two opposing thoughts: “how to be unique?” and “how to be in trend, to be like everyone else?” The search for answers leads to the emergence of more and more new varieties of youth clothing styles that would reflect their mood, hobbies, musical preferences, and worldview. Let's talk about what “youth style” is, what it looks like and how to wear it.
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The concept of “youth style”
As is clear from the name of this trend, it is associated with people aged 13 to 23 years. This is the most controversial, diverse, challenging and interesting style. Just like age itself, full of incompatible desires, searches, non-standardism and conformism. Youth clothing style cannot be described or categorized, because it is a whole galaxy of trends associated with different subcultures, musical movements, situations, and different hobbies. Clothing style is a way to express your worldview.
Since the 50s of the 20th century, young people began to take new positions in society. She wanted to influence politics, the world order, and defended her freedom of self-expression. This is how the hippie movement appeared, which protested against the bourgeois world, and even clothes took the form of protest. Following the fashion of “flower children,” youth subcultures began to grow like mushrooms after rain. Rockers, punks, goths, emo - this was just the beginning. Each direction had its own ideas about how to dress. At the beginning of the 21st century, the number of youth trends in clothing is already difficult to calculate. But still they have some common features.
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Youth clothing lines of famous brands
Manufacturers have long understood that young people are a special category of consumers, constantly demanding something new and extraordinary. That is why, since the middle of the 20th century, some leading fashion houses have gradually separated items for young people into separate lines. Here is a small list of the most famous brands specializing in the production of clothing for young representatives of the stronger sex aged 16 to 25 years:
- Boss Orange is a youth line of one of the world's leading brands;
- Armani Jeans - light casual and street sets featuring jeans;
- Pepe Jeans London has long established itself as one of the most popular brands of comfortable and stylish clothing among young people;
- s.Oliver DENIM - clothes made of denim and under jeans. Perfect for young people with a bright individual style;
- s.Oliver Q/S designed by - spectacular things in a democratic and light casual style;
- s.Oliver RED LABEL is a line that is relevant for those who love comfortable and stylish things, and also prefer slight negligence in the image of bright originality and explosive outrageousness. The optimal age for young people is 22-25 years old;
- TOM TAILOR Denim Male - casual clothing for active young people aged 15 to 25 years;
- Versace versus - unusually bright, attractive, spectacular things. The line fully conveys the spirit of freedom and youth!
- Versace jeans - interesting design of youth clothing made of denim and jeans in discreet and neutral colors;
- Levi`s - those young people who prefer practical and comfortable clothes will find a suitable option here. The history of successful development of the brand goes back more than 100 years;
- INCITY - clothing and accessories for youth at budget prices;
- New Yorker;
- Camelot is a Russian clothing brand for young people, known since the 90s of the last century, thanks to the sales of items from leading European brands, in demand among representatives of informal movements;
- DKNY;
- And others.
Main signs
Any style of clothing is united by a certain common idea. For young people this is freedom. At a young age, people do not want to obey established rules; they look for their own way. Therefore, youth clothing style for girls and boys is a way to defend their right to freedom to be themselves. The second feature of the direction is the desire for individuality. Young people want to show the whole world what they are like, demonstrate their uniqueness, and the easiest way to do this is through clothes. Surprisingly, modern young people are also united by their craving for comfort. They grew up in a very comfortable, well-equipped life, and they are not ready to give this up even for the sake of fashion. Another feature of this style is the desire for originality. Young people are trying to destroy all existing canons. Of course, she is not ready for revolutions, but she wants to show her opposition to previous generations, at least in the way she dresses.
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Types of youth style
Understanding the variety of trends in the world of youth fashion is not easy. Since the process of style formation is still actively ongoing, it is still difficult to talk about any clear system of substyles and directions. However, it is possible to compile an approximate list of modern youth clothing styles that seriously make a statement in modern fashion. These include:
- grunge;
- hip-hop;
- military;
- sportstyle;
- boho chic;
- street style.
At the same time, the uniqueness of the modern situation is that older styles (punk, hippies, goths) have not disappeared anywhere, and they have their fans. And besides, among young people there are always those who find their self-expression in the usual “big” styles: romantic, country, sports, even classical.
Distinctive features
In youth fashion, as in any other, there are certain features and distinctive features:
Oversized
A loose fit that makes you feel much more comfortable and relaxed. Oversized has become popular in youth fashion precisely because of its freedom. After all, these voluminous, stylish clothes help hide flaws, creating a trendy outfit.
In 2021, a special trend is the combination of several oversized items at once, as shown in the photo. But, of course, such models can be combined with tight-fitting clothes. Thanks to this look, you can highlight your figure and hide imperfections.
Wide pants
Every year more and more attention is paid to comfort, and wide trousers fully meet the criterion. And the variety of material from which they are made only helps to combine them with any top. Therefore, in the new collections of popular designers, wide trousers have become an integral part of modern youth style.
Hoodies and sweatshirts
Every teenager should have a sweatshirt, hoodie or sweatshirt in their wardrobe. After all, this is an ideal, irreplaceable wardrobe item. And they can be combined with absolutely anything, be it a dress or shorts. Sneakers will perfectly complement the look. Sweatshirts are clothes that adapt to your look. You can create a sporty look or, on the contrary, a very feminine one.
Mini skirts
2021 was marked as the year when miniskirts came back into fashion. While last season, midi length was at the peak of popularity. However, this only plays into the hands of fashionistas, because loose skirts with modern, interesting tailoring can be combined with everything. They also perfectly lengthen your legs, especially if you create an image with heels. Therefore, miniskirts will be a great summer outfit for you.
Pastel monochrome
Often when thinking about youth style, bright, extraordinary images using neon fabrics come to mind. However, recently fashion has changed a lot. Now young people express themselves using calm tones, as many are tired of excessive brightness.
Short length
It would seem that young people have fallen in love with huge, long, oversized items. However, not everyone, and oversize can be different. Shortened models allow you to highlight beautiful ankles or pumped up abs. Often this top and bottom are combined, and the result is a very summery, light look.
Short tops with straps
The most popular in recent seasons are crop tops with thin straps, which came from the 80s of the last century. However, now the models have become more diverse, including silk tops with lace at the neckline and simple cotton tops.
Bombers
We must not forget about outerwear, the models of which are becoming more and more popular lately. At the moment, bomber jackets are at the peak of popularity due to their versatility. On the one hand, this top looks sporty, but if you add a midi dress to it, the look will completely change.
Youth style trends
The clothing of the younger generation has its own trends that extend to all areas of style. The most current modern trends include the following:
- unisex. There is a blurring of the clear line between women's and men's clothing. Everyone wears approximately the same things: jeans, shirts, T-shirts, in the same colors and styles;
- multi-layering. Young people like to wear several things at the same time; this allows them to quickly change their look to suit the situation. This feature of the costume of young people has been rooted in youth style since the days of the hippies and does not lose relevance;
- sports elements. The influence of sports and sports brands on young people is very great, so in the style for young people there is a lot of clothing that resembles a uniform for physical education: sneakers, T-shirts, pants. Young people choose these things because of their high comfort. Today you won’t surprise anyone by wearing sneakers with a chiffon dress or business suit. And the trendsetters of this fashion are young people who constantly destroy stereotypes;
- oversized. Teenagers like to wrap themselves from head to toe in huge sweaters, scarves, and coats. This fashion has not gone away for several seasons and even penetrates other styles. The attractiveness of one-size-fits-all clothing is, again, convenience, unisex, and the ability to create unusual sets. Young people subconsciously seek protection in these clothes, which wrap a person like a cocoon;
- contrast. Young people love experiments and challenges. Therefore, they build their images on color and dimensional contrasts. The youth clothing style is characterized by a mixture of different styles of things. Sweatpants can be paired with a lace blouse, a classic-cut jacket can be paired with rough army boots. The main thing is to be different from moms and dads, to stand out from the crowd.
Men's youth clothing and its characteristic features
The very concept of “youth style” is quite comprehensive and includes a variety of fashion trends: hipster, punk, sports, rock, preppy, swag, casual. That is why it is difficult to define clear inter-style boundaries here. However, typical signs of a youth trend are still present.
A bright and practical solution for youth from Boss Orange
Most often, guys choose bright, catchy, comfortable, practical and functional models, sometimes noticeably shocking. Everyone has their own preferences, but the main goal of young people is to loudly declare their individuality to others and attract attention. For this reason, they try to avoid classic clothing, especially between the ages of 16 and 20-22 years.
An excellent outfit for active and confident young people from the s.Oliver DENIM brand
During this period, clothing in the hipster, swag, punk, and sport-style styles was actively used. Here you can find ripped jeans, chinos, sweatpants, sweatshirts, T-shirts, fitted printed shirts, bomber jackets and more. Usually these are extraordinary combinations of black and one of the catchy shades (red, green, blue), and special preference is given to sports shoes (sneakers or sneakers). The latter can be matched to the clothes or be one of the contrasting colors.
Incredibly stylish business casual option: brown jacket, slightly tapered blue trousers, matching shirt and shoes
But, despite the frequent conviction of guys that things of strict styles have no place in youth style, fashion experts do not agree with this. And here a big role is played by how such components are harmoniously integrated into a spectacular look! I’ll say right away: the whole secret is in the right combinations of restrained classic styles with more frivolous clothing models of other styles. This is most relevant between the ages of 20 and 25.
During this period of life, young people prefer polos, tight-fitting plain shirts, turtlenecks, long sleeves and sweatshirts, as well as chinos, pipe trousers, and jeans. When it comes to classic trousers, they can easily be combined with more democratic and colorful clothes that are relevant for casual and street style.
The age of 20-25 entails a more serious approach for young people to their wardrobe. If they can still go to school in a preppy outfit, and for a walk in punk, rock, sports, swag or street-style outfits, then appearing in the office requires compliance with the dress code. And this is at least a casual style. By the way, the latter is incredibly popular among many stylish young people. In addition to the office, such outfits can also be found in cafes, on walks and even at friendly parties. In general, guys owe the rapid popularization of casual and street style to famous fashion bloggers who happily post photos of their spectacular sets online.
Fashion work
Since today the concept of “youth” is expanding, and the upper limit of this age category is increasingly being pushed back, the question becomes relevant: what can you wear to work? Young people are not ready to put on a boring office suit and want to emphasize their free-thinking even in business clothes. Of course, strict office dress codes do not give in to the onslaught of youth style; if a person works in a bank or state corporation, then he has to comply with corporate rules. But in many other cases, young people find opportunities to demonstrate their individuality in a work environment. Today we can talk about the formation of a youth business style of clothing. It is characterized by a degree of informality, which manifests itself in the introduction of elements from youth clothing into conservative business clothing. For example, you can pair a classic jacket with jeans, a printed T-shirt and sketchers or sneakers. Modern youth often engage in creative professions or start their own businesses; not everyone wants to fit into the system, and in such jobs they can easily afford to wear loose trousers, sweatshirts, and T-shirts. And this trend even little by little influences the “adult” business style, which also shows signs of democratization.
Casual style
The ordinary life of a young man is most often not burdened with a large number of official meetings and visits to places with a strict dress code. Therefore, the base of youth wardrobes is casual clothing. Informal style of clothing for every day is characterized by convenience and practicality. Young people will not press the creases on their trousers or the collars of their shirts. Therefore, their wardrobe is dominated by jeans and knitwear: T-shirts, sweatshirts, hoodies, sweatshirts. This is a real basic outfit, on its basis you can put together a discreet look for a trip, for example, to university, or a more daring look for meeting with friends.
What teenagers wear: classics
Today it is almost impossible to distinguish between clothing styles for teenagers and adults. Nowadays fashion is loyal to adults who are interested in youth trends and to young people who prefer clothes that allow young people to look much more respectable than their age.
The choice of clothing style for teenagers is always important, because they are in search of their role. Styles that have already become classics of youth fashion include:
Romantic style is characterized by the presence of hats and caps, casual clothing, soft fabrics and colors, and tapered shoes.
Business - involves straight styles in strict colors, midi length skirts, closed blouses and shirts with a tie.
Ethnic style is a fashionable clothing style for teenagers: loose clothing made from natural fabrics with various decorations. Very hippie style.
Casual - which has become a favorite among residents of big cities, is expressed in the presence of comfortable semi-sportswear in neutral tones. Shoes – only soft and comfortable ones without high heels. Perhaps this style can be a good compromise between parents and children.
Sports - of course, boys love it more, but girls also like sports jackets, sweatshirts and sneakers.
Grunge style
This is a challenging style, its icon is Kurt Cobain. The essence of style is manifested in a contemptuous attitude towards all conventions, in the denial of norms and rules. Grunge is negligence taken to the absolute. Torn, wrinkled, dirty - all this is the grunge style. These are dull dark colors and layers, causing an unkempt appearance. Most often, grunge is seen as a youth clothing style for guys. This negligence and deliberate dislike of glamor are natural to them. Girls often still want to remain at least a little feminine, but grunge does not provide for this.
Youth military style
The military theme has been trending for several seasons. This is not due to the youth's love of military uniforms, but rather an expression of the pacifist sentiments of the hippie culture. In addition, military style is convenient and practical. Therefore, young people could not ignore such a set of positive qualities. The hallmarks of the style are, first of all, camouflage colors, which can be found in the most unusual options in youth clothing. Military also manifests itself in the cut of clothing: shoulder straps, short jackets and sweaters, high lace-up boots - all these are features of “militarism”.
Popular style
In search of their ideal image, young girls should not blindly follow changing fashion. The right choice of your own style will allow you to look relevant in any situation. Youth clothing for girls is divided into several main iconic areas.
Grunge
The daring nature of this style suits those young fashionistas who have rebellious traits in their character. Fashionable youth clothing for girls in the grunge style - careless, sometimes baggy - expresses the freedom and originality of its owner. Grunge is the extraordinary design that many girls love:
- Jeans with “artistic” rips and wear;
- T-shirts with deliberately faded shades;
- Oversized checkered shirts;
- Oversized sweatshirts and dresses with a slight faded feel to the color.
Rough denim jackets are complemented by light, ultra-long knitted skirts, and winter is characterized by short faux fur coats in bright colors and long scarves casually draped over the shoulders.
Hip-hop
Active and mobile representatives of the modern generation prefer to reflect the dynamics in a free style with an emphasis on a sports theme. The looseness of hip-hop is emphasized by bright colors in clothes and bold prints of T-shirts. Fashionable youth clothing for girls in the hip-hop style is multi-layered and diverse:
- A combination of a bright T-shirt with a teenage pattern, jeans and a rather formal jacket;
- A tandem of straight trousers and avant-garde sneakers with contrasting laces;
- The hip-hop style actively uses youth headwear - caps, baseball caps and hoods.
To match the trend of hip-hop, a girl needs to have wide pants and a baseball cap with a square visor in her wardrobe. It is important to have accessories: belts, massive chains, bracelets, backpacks, sunglasses and lots of pockets are a must.
House
The positive trend of house, despite its name, is a completely verified style. In the context of women's youth clothing, he has many admirers. The informality of the style is not suitable for a formal setting. But for club life and rave parties, house is most appropriate. Style cues include acidic colors, unisex items made of synthetic fabrics with abstract patterns, and shoes with large platforms.
Military
The younger generation regularly introduces khaki into their look. The military uniform became the prototype of the military style. The consciousness of a teenager is almost always a rebellion, so the army theme is firmly in trend. Young girls actively wear parkas with a distinctly bright khaki color scheme. The size of these things is as if they were thrown from someone else’s shoulder. The boots and boots of an aggressive style are used as footwear.
Military style does not like flirting: there should be one conceptual thing in the image. A total look in the army spirit will be a clear overkill. Young girls can soften the aggression of style with romantic things: a fluffy skirt or stilettos.
Hip-hop style
Music initially had a very strong influence on youth clothing style. It all started with rock and punk, and then began to take on more and more diverse forms. The emergence of hip-hop music, protest music, did not go unnoticed by fashionistas. From this culture, loose, low-rise pants with a lot of pockets, baseball caps, long T-shirts and T-shirts, voluminous hoodies and sweatshirts came into clothing. Initially, these clothes were included only in the wardrobe of guys. But the girls couldn’t help but appreciate the unusualness and incredible convenience of this style. But the hip-hop style in clothes for girls has become a little softer than the men's version. The girls brought bright colors, miniskirts, tight-fitting T-shirts and crop tops and a lot of glitter: silver and gold. Today, in this outfit you can go to a party, on a date, or for a walk.
Main differences
Current fashion trends are picked up primarily by young people. Moreover, the fashion vector changes very quickly. As in “adult” fashion, youth trends have several styles. The main differences between them are the scope of application. Young girls wear fashionable clothes to school and college, go on dates and have fun with a group of friends. The modern generation travels a lot and clothes to conquer the world must also match the inner mood of the young man, express his style and character.
Seasonality leaves its mark on the choice of fashionable items. Winter youth clothing for girls is represented by a variety of parkas and loose-fitting jackets. Unlike older women, who prefer to wear classic-style furs and down jackets in winter, young girls want to maintain mobility during the cold season. The choice falls towards jackets with modern insulation, a large number of pockets and a voluminous hood. Clothing for the warm season is characterized by a combination of short jackets with skinny jeans, and dresses and skirts with comfortable sneakers.
Youth brands
Teenagers and young adults are one of the most purchasing audiences in the world. Therefore, the clothing industry could not miss the chance and not create brands aimed specifically at young people.
The most famous youth brands include Stradivarius, Bershka, DC, Pepe Jeans, MISS SIXTY, MEXX, as well as the Russian brand “TVOE”. In addition, sports brands (Adidas, Nike and others) are aimed at young people, which produce not only clothes for sports, but also for everyday wear.
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